Exceptional Data Quality
Our fully automated processes not only gather and process your channel partners' POS data in their native format, but the data will be tested against validated master data like customer lists, price books, parts lists, invoices and receipts to ensure all data are valid and the dollar values reported are accurate and auditable. This type of transaction valuation enables accurate and actionable data to perform business-critical analyses. Quality data also allow you to track and analyze the impact of partner incentive programs and activities on bottom line revenue results as products move through the channel.The fundamental first step in best-practice channel management is to replace manual POS reporting processes with reliable software automation. This enables accurate and actionable data to perform business-critical analyses—not only for POS reporting and inventory management. Quality data also allows you to track and analyze the impact of partner programs and activities on bottom-line results as parts and products move through the channel.
When you move channel data collection and management to Entomo, you gain unparalleled real-time visibility into every aspect of your channel operations. All vital POS data are captured, processed and aligned from different tiers in the channel (e.g. distributors and resellers) into Entomo's SmartHub.
Channel Data Collection and Enhancement steps
Collection and cleansing
Data in any format or protocol is automatically collected and cleansed from partners daily, weekly, monthly or at other intervals. Once received, channel data is processed and cleansed of extraneous entries, records or other abnormalities.
Cleansed data are normalized to ensure consistent field names, currencies, date formats, etc.
Normalized data are validated and reconciled via built-in tools that search for inconsistencies.
Enrichment and customer matching
Validated data are enriched with different attributes such as matched end-customer names, product hierarchy, pricing info, industry verticals, SIC codes, NAICS codes, etc. Customer names can be de-duplicated, matched and assigned with unique identifications at any tier in the distribution channel: distributor, reseller, end-customer, and more.
Valuation and currency conversion
Unlike many other alternatives, Entomo is able to value POS in a variety of different ways, including FIFO, price book, or reported cost. Entomo supports currency conversion for all transaction types from any reported currency to any base currency.
SmartHub can also normalize and aggregate transactional data from an ERP system (direct sales, sales forecasts, bookings, billings, backlog, etc.) to create a full consolidated picture. Entomo also works seamlessly with major CRM systems, including Salesforce.com.
Configure your solution with customer-specific rules for further ad hoc manipulation of incoming data.
Fully audit-ready and verifiable
SmartHub maintains automated audit trails to ensure complete traceability down to the transaction level.