Overview
Technology and manufacturing companies that sell through indirect channels rely on POS Reports, inventory reports and claims data from their channel partners for a variety of business critical processes. The processes include sales analytics, inventory reconciliation, sales commissions, channel incentive payments, forecasting and revenue recognition. To get channel data from partners, many companies still rely on sales people and personal relationships. Others have tried to set up more formal processes, which have sometimes met with partner objections and therefore not strictly enforced, often due to lack of experience in setting up a streamlined process.
Most companies that are successful in obtaining channel data still have very little choice but to manually manipulate the data to try to extract some higher level intelligence. While manual manipulation is highly resource intensive, ineffective and error-prone, companies accept this as the cost of doing business. But only because they have not found an affordable and reliable solution that can help them streamline the workflow and automate the intelligence gathering process.
Entomo’s cCRM – the Key to Unlocking Your Channel
Entomo’s cloud-based (SaaS) channel management solution is based on the Entomo SmartHub® platform, coupled with managed services. It addresses the issues related to channel data management, partner collaboration and revenue management. Entomo’s solution formalizes not only channel data collection and POS reporting, it also automates and streamlines all processes that are crucial to getting companies the actionable information and business intelligence they require for mission critical processes.
All components of Entomo’s cCRM solution are designed specifically to accommodate the scale and growth of companies who sell their products through multi-tier or single-tier distribution channels. With its support for data in any ISO-recognized world language and currencies, the SmartHub is optimized for companies with global operations.
During the initial stages of implementation, Entomo’s global services team works closely with companies to set up processes and best practices that help you aggregate and transform complex multi-tier data, streamline online partner collaboration and ensure compliance at all levels. Subsequently, your designated sales, finance, marketing and compliance staff can tap into accurate and actionable data generated by the Entomo software to run real-time reports and generate analytics and dashboards that provide full visibility and insight into any aspect of channel operations while ensuring data integrity.
Subscribe to individual modules or get an enterprise license. No matter which option you choose, Entomo’s cCRM solution helps you solve complex partner challenges and puts you on track to increasing revenues. Learn more about our comprehensive solution by using the navigation bar on the left.
